In the first semester, 66 events were confirmed with the support of the São Paulo Convention & Visitors Bureau confirmed in this and previous years, to be held from 2017 to 2020, which expect to move R $ 115 million in services with visitors and a public of 174 thousand participants.

In 2016, 33 events were held, with an estimated audience of 71,198 and traffic with services with visitors of nearly R $ 50 million. Already this year, 41 events (+24.24%) have been confirmed so far, with an expected audience of 123,030 (+ 72.8%) and a turnover of R $ 77.6 million (+ 57.38%). For the following years, 25 events have already been confirmed, with 50,980 of public and handling of R $ 37.2 million.

Photo: Reproduction

Source: Market & Events